Building Your Pitch Deck

Deck Building: Final Tips & Best Practices

Lastly, I think its helpful cover some short and sweet recommendations to consider when building your deck.

Do NOT overload your deck with text

  • Remember that your deck is there to accentuate the words you’re speaking.
  • Unless your deck is specifically designed as a leave-behind limit paragraphs to just short bits of text/sentences
  • If it would take you longer than a few seconds to read a slide, that’s a good sign you may lose your audience.

Make sure the size of your fonts and the fonts themselves are legible

  • Remember that your text should be readable whether it’s on someones person computer or being viewed on a projector from the back of a board room

Know how long you have to pitch and plan accordingly

  • Too often you’ll have a deck that 20+ slides long with an appendix that stretches even further
  • Optimize how many slides you can realistically present in the time you have
  • Know the 5-8 slides you must present and move around the rest according to time

Make sure everyone in your organization who is editing your deck has the same fonts

  • It can get messy if only one person has the correct fonts for the deck and the design suffers because your presentation program defaults to something else. This breaks consistency and looks amateurish. 
  • A good way to avoid this is to have your fonts as well as all other brand assets on a shared cloud server or folder.

Conclusion

In conclusion, I hope this information helps guide you towards making a more effective pitch deck that puts you in the best position when presenting to investors and clients alike.

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